Marketing and Advertising: Advertising Data

This guide gives an overview of the resources available to Columbia students and faculty for research in market research and advertising

Database

Other Resources

Advertising by Liz McFall

PN4888.C56 S63

Latest volume in reference area.

 

The advertising red books. Advertiser, indexes.
Call Number: HF5805 .S7312
Publication Date: 2015
Designed to be used as the index to both the Business classification and the Geographic edition of the Advertising red books.

SRDS circulation

PN4888.C56 S63