Marketing Research: course guide: Home

Welcome!

Welcome to the library resource guide for Marketing Research!

This guide gives an overview of the resources available to Columbia students and faculty for research in market research.  Use the tabs above to navigate through different sections of this guide.

Need help?  You can get help at the Watson Library. Contact information for librarians appear to the far right.

Featured Resource

Statista provides access to statistics and studies gathered by market researchers, trade organizations, scientific publications, and government sources.
 

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Watson Library Research Staff

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Yasmin Saira
Contact:
Business & Economics Library
Columbia University
130 Uris Hall,
New York, NY 10027
212-854-5467

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